Lately I’ve been thinking about how to help our retail and brand partners succeed in an omnichannel world. What\’s omnichannel? It\’s how the consumer shops — and expects to shop — in today\’s always connected world. For example … Yesterday, I saw a nice scarf in a store window. I was in a rush, so […]
Glove Company Merchandising TIps: 4 Ways To Win at OmniChannel Retail Read More »
We saw this saying recently, and it made us laugh. <= \”If you think it\’s expensive to hire a professional, wait until you hire an amateur\”. It\’s funny … but also true! In our industry, stories of contract factories that promise low cost and deliver little in the way of real value are legend. Instead
10 Ways Your Glove Company Can Help You Achieve Market Success Read More »
There is no disputing the importance of brand when it comes to consumer apparel. Think about 3 iconic brands, and how they make the wearer feel: … the lifestyle conveyed by a Nike swoosh, … the exclusivity of an LV logo, … the “this is my tribe” feeling of a Yankees baseball cap. Each of
Glove Manufacturer\’s Guide to Branding Read More »
Glove sourcing isn’t one size fits all. In fact, it’s more like visiting a buffet. Some companies completely outsource all aspects of glove manufacturing, others simply need a specific service to supplement current capabilities. You may need help with design … or sourcing and manufacturing … or have things pretty well in hand (no pun
Glove Supplier Q & A: Which Outsourced Services Are Right For You? Read More »
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